Operator, business analyst, builder. I own the middle between tech, business and market. The engineer is the commodity. The middle is the moat.
A flat page redesigned into a referral engine, decision by decision.
A vendor and manual renaming replaced with an in-house system.
A therapy business taken from invisible to the front page of Google.
Testing findings that compile into a dev-ready brief in one click.
Thousands of certificates renamed without typing a single name.
One page that ends the "is it done yet?" question for good.
The pain point is the sale.
Market need into a buildable brief.
Low-code, no-code. No dev team.
GTM and scale from zero.